Attention Medical Marijuana Business Owners,
The Denver City Council is considering a ban on outdoor advertising of MMJ. Only you can stop it.
The ban was proposed months ago. It was supported by others in the industry. We tried to negotiate a very limited proposal but those efforts failed. Cannabis Business Alliance is now the only MMJ trade association to be in opposition to the ban. We need you to add your voice. Don’t let others play politics with your business.
The bill, CB 586 is going to be heard on Monday. Please ACT RIGHT NOW to ask your Councilmembers to OPPOSE the bill. One association does not represent the industry, and only you can convince the Council otherwise.
UPDATE: ACT4CO, another mmj trade association, has joined us in opposition!
One of the main principles of the new leadership in Denver is to make it easier to do business with the city. And yet here we sit with a convoluted and unclear proposal that affects the livelihood of your business and the patients you serve. All we need are simple rules to follow.
We were told that citizens didn’t like sign-spinners advertising free joints. We agreed. We were told that constituents complained about billboards with offensive pictures and “pot” leafs. Ok. Council complained about handbills and fliers placed on cars near schools advertising the price of marijuana for sale. Yes, the industry has the same complaints. These are not widely used methods of advertising in the industry, so it wouldn’t have been difficult to get behind a ban on those three mediums … no billboards, no sign-spinners, no handbills. Easy to follow, easy to enforce.
Councilwoman Ortega and Councilman Herndon returned a city-wide ban on outdoor advertising, mentioning those methods. The legislation makes a few exceptions to the ban: a directional sign on your zone lot; advertisements in newspapers, magazines, and other periodicals; and sponsorship of charitable events. Basically, advertising will now be the exception rather than the rule. This was supported by others in the industry as well as unions. Political expediency won over good public policy.
Beyond some signage, what else can’t you do under this legislation? You cannot have a booth at any community event that is not for a charity. No street fairs, no music festivals, no art shows. Also, your business cannot sponsor such events and have your logo on the posters. Someone may see it and know you are selling medical marijuana. Reasonable minds disagree if you can have t-shirts, hats, stickers, lighters, or anything else advertising your business that could be seen in public. That is not a risk worth taking.
We have been told that much of this is unenforceable. We are left wondering what problem is being solved with a city-wide ban. Ask the Council to go back to the table. We are not making unreasonable requests. Our businesses are part of this community and should be treated as such. Don’t let one association speak for you. Speak out, sign the petition. Ask the Council to VOTE NO!
Please read the history of this ordinance here. http://blogs.westword.com/
How Can You Help?
It is important that you reach out to the Denver City Council and show up for the hearing.
1.Tell City Council
Are you a patient, employee, or community member in opposition to the ban? Add your name to the petition.
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